{"id":344,"date":"2020-05-12T07:30:55","date_gmt":"2020-05-12T10:30:55","guid":{"rendered":"https:\/\/aepweb.eu\/?p=13657"},"modified":"2026-06-01T13:40:36","modified_gmt":"2026-06-01T16:40:36","slug":"que-e-taxa-de-rejeicao-ta-ruim-melhor-fazer-outro-site","status":"publish","type":"post","link":"https:\/\/aepweb.es\/2024\/que-e-taxa-de-rejeicao-ta-ruim-melhor-fazer-outro-site\/","title":{"rendered":"Que \u00e9 taxa de Rejei\u00e7\u00e3o? T\u00e1 ruim? Melhor Fazer outro site?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"> Taxa de rejei\u00e7\u00e3o em 04\/05\/20 <br> Por: Luiz Gonzalez <br><br>Em entendimento geral ou, com uma no\u00e7\u00e3o b\u00e1sica, podemos afirmar que a taxa de rejei\u00e7\u00e3o ocorre quando alguma coisa n\u00e3o \u00e9 bem aceita, &nbsp;est\u00e1 mal feita, &nbsp;n\u00e3o funciona como deveria, ou, n\u00e3o era bem isso que estava procurando&#8230;.Ent\u00e3o vou rejeitar, n\u00e3o quero!<br>A princ\u00edpio, tudo que eu preciso est\u00e1 aqui na web&#8230;.f\u00e1cil, No site tal, na p\u00e1gina x, y ou z?!<br>Meus problemas acabaram&#8230;ser\u00e1?<br>N\u00e3o \u00e9 t\u00e3o simples assim!<br>Pois bem, estamos diante de uma constata\u00e7\u00e3o que incomoda na efici\u00eancia ou prop\u00f3sito de um site. O usu\u00e1rio entrou, n\u00e3o abriu mais de uma p\u00e1gina e n\u00e3o interagiu com a sua comunica\u00e7\u00e3o e foi embora?! N\u00e3o anotou a placa?<br>Hummmm&#8230;.e agora?<br>Segundo as m\u00e9tricas de an\u00e1lises, e entendimento dos especialistas e registros dos experts, houve sim esta \u201crejei\u00e7\u00e3o\u201d em seu site!<br>Para se ter uma ideia mais aprofundada \u00e9 preciso verificar essas taxas de acordo com seu segmento, atividades, etc. Para cada \u00e1rea de atividade existem n\u00fameros m\u00e9dios e informes que mostram essas taxas de rejei\u00e7\u00e3o. Mostrando se est\u00e3o altas ou n\u00e3o? Sendo assim, verificar esses \u00edndices e se situar, \u00e9 fundamental para direcionar sua estrat\u00e9gia, de acordo com a sua atividade e prop\u00f3sito da campanha. Entendendo o melhor caminho a ser tomado.<br>Est\u00e1 ruim, pode melhorar?<br>Ent\u00e3o&#8230;.Ajustar, direcionar as atividades, e entender o que o usu\u00e1rio busca, e melhorar estes \u00edndices, pode determinar o sucesso de seu site e ou e-commerce.<br>Talvez o problema possa ser segmentado, ou est\u00e1 localizado em determinada p\u00e1gina ou blog do site, n\u00e3o em todo ele&#8230;..<br>Se voc\u00ea entender corretamente a taxa de rejei\u00e7\u00e3o, ela pode te dizer se a sua estrat\u00e9gia \u00e9 eficaz e se os seus visitantes est\u00e3o engajando com seu conte\u00fado.<br>A chave \u00e9 entender qual \u00e9 o seu \u201calvo\u201d e definir o melhor caminho a ser tomado, melhorando estas taxas.Lembra que precisar estruturar como nos posts dos antigos que o Marcelo fazia, pergunta para a Ana se precisar <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Taxa de rejei\u00e7\u00e3o em 04\/05\/20 Por: Luiz Gonzalez Em entendimento geral ou, com uma no\u00e7\u00e3o b\u00e1sica, podemos afirmar que a taxa de rejei\u00e7\u00e3o ocorre quando [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-344","post","type-post","status-publish","format-standard","hentry","category-br-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Que \u00e9 taxa de Rejei\u00e7\u00e3o? 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